To avoid brand confusion, Nokia phased out the "Ovi" name in late 2011, rebranding the service to the Nokia Store by 2012.
When the Ovi Store debuted, it was available in over and launched with roughly 20,000 items . Unlike the Apple App Store, which focused almost exclusively on applications, Nokia’s marketplace offered a wider variety of "objects," including ringtones, wallpapers, and video trailers.
To avoid brand confusion, Nokia phased out the "Ovi" name in late 2011, rebranding the service to the Nokia Store by 2012.
When the Ovi Store debuted, it was available in over and launched with roughly 20,000 items . Unlike the Apple App Store, which focused almost exclusively on applications, Nokia’s marketplace offered a wider variety of "objects," including ringtones, wallpapers, and video trailers.
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