| Day | Post Type | Caption Theme | Engagement | |-----|-----------|---------------|------------| | Mon | Reel (15s) | “3 ways to style cargo pants” | 9,200 likes | | Wed | Carousel (6 slides) | “Office saree inspo – 6 looks under ₹3k” | 11,500 likes | | Fri | Story poll | “Which bag for Diwali party?” – A or B | 4,800 votes | | Sat | Static post | “My go-to airport outfit breakdown” | 7,800 likes |

Roohi’s audience values affordability with aesthetic —they want aspirational looks at accessible price points.

Each pillar is tagged under #UPDFashion, creating a searchable library for viewers.