UsePOV is a lightweight discipline with outsized returns: it keeps teams aligned, designs focused, and communications meaningful. Justine Jakobs’s phrasing from that June day in 2010 still serves as a practical reminder — start with the user, and your decisions become easier to explain and to adopt.
A: "The type of story I'm telling dictates the POV," Justine says. "For example, if I'm writing a thriller, I might choose a first-person POV to create a sense of immediacy and intimacy." UsePOV.24.06.10.Justine.Jakobs.Justine.Explains...