The movie's title was actually changed from Next to You to Drive Me Crazy specifically to capitalize on the success of Britney Spears' hit song.
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In Georgian literature, madness (სიგიჟე – sigijhe) is treated with respect. The famous novel “The Knight in the Panther’s Skin” by Shota Rustaveli uses hyperbole of emotional madness. Avtandil, the hero, says his love makes him forget the world – a 12th-century way of saying “You drive me crazy.”
drive you crazy: ჭკუიდან გშლი (chk'uidan gshli)